Evaluation of Mercedes - Benz Advertisement

1- 80% of people understanding what is the video about. Saying it's about an advert of Mercedes - Benz. 10% of the people think it's a video of young man with Mercedes - Benz, but they don't think it's on advertise. The last 10% thinks it's on entertaining video. 

2- 90% of people said they liked it because of the music, the way how is presented the car and camera angles. One person said it was very good but the camera needed to be more focused and entertaining. 10% said don't know if they liked it or not, they loved the features but it doesn't get the message properly. 

3- Things that the advert need to change or improvise:

• Message
• More attractions - Focus Camera
• Less move of the car and more about it.
• Less showing the guy and more about the car.
• Changing locations wheres the car. 
• Specific target audience. 
• Different clothes.

4- 70% of the people said it looked like a professional editing. 10% thought its amateur more. 10% said it's good. 10% said it's very good. 

5- 58/100 was the rate of everyone.

After checking all the questionnaires, I think that as group, we did well, I think we can improve by show more attractive things on the video, focus more the cameras, and show more about the car. Otherwise people will be confused asking what the video is about.

6- Main Audience.

The main audience is for people aged 25+, because the car we advertising is designed for people that have a lot of money, although we are more focus on the consumers that is looking for a car designed like Mercedes Benz. 

7- Final Advert Link.

https://www.youtube.com/watch?v=Qyxnz-DETOE